Privacy Policy
Last updated 15 November 2026
I'm the richest is an Eastside Marketing website.
This policy explains what personal information I'm the richest (https://imrich.online) collects, why, and what we do with it. The site is owned and run by Eastside Marketing, of Victoria, Australia (“we”, “us”). We handle personal information in line with the Australian Privacy Principles in the Privacy Act 1988 (Cth).
The short version: the site has no accounts, no analytics, no advertising and no tracking cookies. We collect as little as we can.
1. What we collect
- Your name and message. When you claim the hill you give a name to sign with (it can be made up, or left as “Anonymous”) and a message. Both are public. They are shown to everyone on the site while you hold the hill and, afterwards, in the list of past messages. Please do not put anything in them you want to keep private. We also keep the name and message from payment attempts that did not win, with the time and amount.
- Payment information. Payments are handled by Stripe. Stripe collects your card details, email address and billing details. We never see or store your full card number. Through our Stripe account we can see the payment amount, the payment status, your email address, the country and type of your card and the last four digits of its number.
- Reports. If you report a message, we record which message was reported and when. Reports are anonymous.
- Technical information. Like any website, our server receives your IP address and browser details when you visit. We use your IP address, held briefly in memory, to limit how often requests can be made and to prevent abuse. We do not store it with your name or message. Our hosting setup may keep short-term server logs for security and troubleshooting.
- Your browser. While you write a message, the site saves a draft in your own browser’s storage so it is not lost if you leave the page. That draft stays on your device and is cleared once you take the hill. The site does not set cookies.
2. Why we use it
We use this information to run the site: to show messages, take and settle payments, release holds on cards when someone else wins, check messages against our Terms, deal with reports and abuse, answer your questions, meet our legal, tax and accounting obligations, and handle disputes and chargebacks. We do not sell personal information and we do not use it for marketing.
3. Checking messages
Before you are sent to payment, your name and message are checked by an automated system on our own server. It refuses web addresses and contact details, and a small AI model running on that same server screens for content that breaks our rules. Your message is not sent to any outside AI company for this. A refused message is not stored.
4. Who we share it with
- Everyone who visits the site sees your name and message, and the amount paid for each reign.
- Stripe processes payments. Stripe’s handling of your information is covered by Stripe’s privacy policy.
- Telegram. When someone takes the hill, or a message is reported, we send its name, message and amount to ourselves through a Telegram bot so we can review it quickly.
- Google Fonts. The site’s fonts are loaded from Google, so your browser contacts Google’s servers, which receive your IP address. See Google’s privacy policy.
- Hostinger provides the server the site runs on.
- Authorities, where the law requires it, or where we need to protect our rights or the safety of others.
5. Information sent overseas
Some of these providers store or process information outside Australia, including in the United States, the European Union and other countries where they or their subprocessors operate. Your public name and message can be seen from anywhere in the world.
6. How long we keep it
The history of the hill is part of the site, so names and messages are kept for as long as the site runs. If a message is removed it is no longer shown publicly, but we keep a record of it with its payment details, in case of disputes and to meet our legal obligations. Payment records are kept by Stripe and by us for as long as tax and financial laws require (generally at least five years in Australia).
7. Security
We keep the information we hold on a secured server, use encrypted connections (HTTPS) for the whole site, and limit access to it. No system is perfectly secure, but we take reasonable steps to protect it.
8. Your choices and rights
You can ask to see the personal information we hold about you, ask us to correct it, or ask us to remove your name or message from public view. Email michael@eastsidemarketing.com.au. We may need you to show the request is yours, for example by giving details of the payment. We will reply within 30 days. If you are in the European Union, the United Kingdom or another place with its own privacy laws, you may have further rights under those laws, and we will honour them where they apply.
9. Children
The site is for adults. You must be 18 or older to pay or post. We do not knowingly collect personal information from children.
10. Complaints
If you have a concern about how we have handled your personal information, please email michael@eastsidemarketing.com.au first, and we will try to resolve it. If you are not satisfied with our response, you can complain to the Office of the Australian Information Commissioner at oaic.gov.au.
11. Changes to this policy
We may update this policy. The current version is always on this page, with the date it was last changed.
12. Contact
Eastside Marketing, Victoria, Australia. Email michael@eastsidemarketing.com.au.