Terms and Conditions
Last updated 15 November 2026
I'm the richest is an Eastside Marketing website.
These terms apply to I'm the richest at https://imrich.online (the “site”). The site is owned and run by Eastside Marketing, of Victoria, Australia (“Eastside Marketing”, “we”, “us”). When you pay on the site, you are paying Eastside Marketing. By using the site, or by paying to put a message on it, you agree to these terms. If you do not agree, please do not use the site.
1. What the site is
I'm the richest is an entertainment website. It shows one message at a time. Anyone can replace the current message by paying more than the last person did. That is all it does. Paying does not buy you any goods, any ownership, any investment or any right to a return of any kind. Each payment buys the right to have your message shown as the current message until somebody else pays more, and then to have it kept in the site’s history of past messages, subject to these terms.
2. Who can take part
You must be at least 18 years old, and able to make a binding contract, to pay or to post a message. You must use your own payment card, or one you are authorised to use.
3. How a claim works
- The price. The price is shown on the site. It is 1% more than the last successful payment, and it never goes down. Prices are in USD. Your bank may charge currency conversion or overseas transaction fees. Those are between you and your bank.
- Checking your message. Before you are sent to payment, your message is checked automatically. If it breaks the rules in section 4 it is refused, and you are not charged.
- Payment. Payments are handled by Stripe. When you pay, your card is first only authorised (a hold is placed on it). If your payment is still the highest when it completes, the money is taken and your message goes up. If someone else took the hill first, the hold is released and you are not charged. How quickly a released hold disappears from your statement depends on your bank.
- Your reign. Your message stays as the current message until someone pays more. That may be minutes or years. We make no promise about how long it will stay up. When you are replaced, your message joins the list of past messages on the site.
4. Message rules
Messages can be up to 120 characters, signed with a name of up to 24 characters. You can sign with any name you like, but not someone else’s real name in a way that pretends to be them. Your message must not contain or include:
- web addresses, email addresses, phone numbers, social media handles, crypto wallet addresses or any other contact details;
- hate speech, harassment, threats or encouragement of violence or self-harm;
- sexual or obscene content;
- anything defamatory, or anything that reveals private or personal information about another person;
- scams, advertising, spam or anything misleading;
- anything that infringes someone else’s copyright, trade mark or other rights; or
- anything else that is illegal in Australia or where you live.
You are responsible for your message. Automatic checks are not perfect. A message that gets through them is not thereby approved, and it can still be removed.
5. Removal of messages
We may hide or remove any message, current or past, at any time, if we believe it breaks these rules or the law, if it is reported to us and we agree with the report, or if we are required to. When a message is removed, its name and words are no longer shown, but the reign still counts and the price does not go back down.
A message removed for breaking these terms is not refunded. We may choose to give a refund in other cases, at our discretion.
6. Payments are final
Once your payment has been taken and your message is up, the payment is final. Being replaced by a higher payment, at any time, is how the site works. It is not a reason for a refund. If you think you have been charged in error, contact us at michael@eastsidemarketing.com.au before contacting your bank, and we will look into it.
7. Australian Consumer Law
Our services come with guarantees that cannot be excluded under the Australian Consumer Law. Nothing in these terms excludes, restricts or changes any right or remedy you have under the Australian Consumer Law or any other law that cannot lawfully be excluded. Where the law allows us to limit our liability for a failure to meet such a guarantee, our liability is limited to supplying the service again or paying the cost of having it supplied again.
8. Permission to show your message
You keep any rights you have in your message. By submitting it, you give us a free, worldwide, non-exclusive and permanent permission to display, store, copy and share your name and message on the site and in material about the site (for example screenshots and social media posts). You confirm that you have the right to give us that permission and that your message does not break section 4.
9. Using the site fairly
Do not try to interfere with the site, get around its checks or limits, overload it, or use automated tools to take part. Do not make a payment you intend to dispute. We may refuse service to anyone who does, and a payment disputed without good reason may lead to the related message being removed.
10. Availability and changes
We provide the site as it is. We try to keep it running but do not promise it will always be available, error-free or that it will exist forever. We may change how it works, including prices for future claims, or stop running it. Changes do not affect payments already taken. Subject to section 7, we are not liable if the site is unavailable or ends.
11. Liability
Subject to section 7 and to the extent the law allows, we are not liable for any indirect or consequential loss, or for any loss of profit, data or reputation, arising from your use of the site, and our total liability to you is limited to the total amount you paid us in the 12 months before the claim. You are responsible for, and agree to cover us against, any claim made against us by someone else because of a message you posted or because you broke these terms.
12. Privacy
How we handle personal information is explained in our Privacy Policy.
13. Changes to these terms
We may update these terms. The version on this page applies from the date shown above. The terms in place when you made a payment apply to that payment.
14. Law
These terms are governed by the laws in force in Victoria, Australia. You and we submit to the non-exclusive jurisdiction of the courts of Victoria and the courts that can hear appeals from them.
15. Contact
Eastside Marketing, Victoria, Australia. Email michael@eastsidemarketing.com.au.